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Persuasion: Reception and Responsibility by Charles U. Larson

Persuasion: Reception and Responsibility Charles U. Larson ebook
Page: 476
Publisher: Wadsworth Publishing
Format: pdf
ISBN: 0495567507, 9780495567509

Persuasion: Reception and Responsibility. Intended for courses in persuasion, propaganda, advertising/marketing, or any course dealing with rhetorical and/or media criticism that takes a consumer approach to advertising, the media, and political persuasion. New York: John Wiley and Sons Larson, C. This information book of Persuasion , Social Influence, and Compliance Gaining 4th Edition by Robert H. In Persuasion: Reception and Responsibility by Charles U. Persuasion: Reception and Responsibility (6th ed.). Charles Larson writes in his book, Persuasion, Reception and Responsibility, «another approach to the consistency theory is congruency theory, by Charles Osgood and Percy Tennenbaum (1955)» (p.82). If a company can create this type of ethical environment internally, then employees will likely defend and protect their environment. Weaver famously argued in 1948. Combining the most recent developments in persuasion theory, study, and ethics, PERSUASION: RECEPTION AND Accountability, 13e will help viewers produce abilities as essential consumers of all varieties of persuasion. Larson he talks about how “people have various kinds of needs that emerge, subside, and then reemerge” (158). Book Name: Persuasion: Reception and Responsibility Author: Charles U.